Four Dreams about Jakob Nielsen

In my dream

he wanted the bathroom.



“What’s that smell?”

he said.



“A gift,” I said, and gave him

cheap soap



hugely wrapped in purple

with a golden bow, no less.



How thoughtful. How thoughtless.

Not only splash, but flash. —Rachel McAlpineFour Dreams about Jakob Nielsen (Quality Web Content)

Jakob Nielsen is a web usability guru. What’s the point of giving someone “cheap soap” in a fancy wrapper? Plenty of web pages have equally flashy veneers, obscuring what little content or functionality they offer.