Hollywood knows that it needs new ideas. The games industry doesn’t know. Hollywood goes out of its way to provide itself with a seed stock of new talent and ideas, the games industry doesn’t. Hollywood spends an enormous amount of money supporting colleges and universities, and training programs at those settings. The games industry does not. Hollywood has a system for honoring weird ideas that aren’t necessarily commercial. The games industry really doesn’t. That is, Hollywood actually backs these things up with real money.
There’s an awful lot of Hollywood money that goes to supporting oddball ideas, because Hollywood has learned the hard way that entertainment is a high risk business that requires innovation. –Chris Crawford –Video Games are Dead: A Chat with Storytronics Guru Chris Crawford (Gamasutra)
I’m definitely curious about Crawford’s concept of Storytronics, but it’s hard to get too excited about something that isn’t available even in an alpha release.