Google testing "My World" for launch later this year

ArsTechnica: Rumors of Google’s plans to create a virtual world that rivals that of Second Life have popped up once again over the weekend. The company could now be collaborating with Arizona State University to test the 3D social network, which may be tied into Google’s current applications of Google Earth and Google Maps. I really like Google’s 3D model builder, SketchUp, but was frustrated because you can’t really interact…

The Play's the Thing

Daniel Radosh brings to the mainstream press (New York Times) an argument that games researchers have been making for years. If games are to become more than mere entertainment, they will need to use the fundamentals of gameplay — giving players challenges to work through and choices to make — in entirely new ways. The formula followed by virtually all games is a steady progression toward victory: you accomplish tasks…

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Your verbs have been lost and will be invisible until sentence author revision.

The marketers and programmers at Google’s Blogger.com are not speaking with each other much, or so it would seem. The folks in charge of the home page love verbs.  Here’s a thumbnail I cropped from the blogger.com home page. Verbs, verbs, everywhere verbs!  Create! Publish! Go! Post! Interact!  Take a tour! Name your blog!  Okay, well “Get” as they use it in “Get Feedback” is a bit lame, but it’s…

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The Graphic – Staff editorial: Taser this … Colorado State University

This editorial from Pepperdine shows good, clear writing, unlike the four-word CSU editorial that has been in the news recently. It emphasizes the fact that the editorial does not simply contain a vulgar charge aimed at the president, but that… When students at Colorado State University in Front Collins opened the Sept. 24 issue of the Rocky Mountain Collegian, their student newspaper, an oversized and attention-grabbing headline shouted at them:…