digital digs: the future of the magazine? or the textbook?

Alex Reid offers his commentary on this Sports Illustrated promotional video, that imagines how the magazine experience might work on a color tablet reader. In this YouTube video, the WonderFactory and Time present the “future of the magazine” (including more interactive advertisements, oh goody). Hmmm…. I wonder if the future of Sports Illustrated (the magazine) is not unlike the current Sports Illustrated (the website)? Sure the imagined interactivity of this…