USA Today rewrites strategy to cope with Internet

USA Today designed its coin-operated dispensers to resemble TV screens, but today’s flatscreen TVs don’t have rounded corners anymore. The content is getting a refresh, though. That breezy approach has reinforced perceptions that USA Today lacks the intellectual heft and sway of the Times and another national newspaper, The Wall Street Journal. Both those newspapers are also trying to expand their audiences and sell more advertising on digital devices. “USA…

Beyond Blogs

A weblog’s most characteristic feature — the prominence of the most recent entry — has consequences for long-term discussions. But those archives are linkable; a really good blog entry exists in a network of other related posts. ┬áConstantly linking to your own ideas can be a form of narcissism, but judicious back-linking can overcome the problem Bogost complains about here. Levi often (and understandably) rejoins readers, commenters, or other bloggers…