The Hidden Benefits Of Daydreaming

When your mind wanders, its like P. T. Barnum putting on a sideshow while the stage is being rebuilt….[P]articipants who did more mind wandering got more creative on the repeated unusual uses tasks; they came up with more creative solutions to the problems presented to them after they had some time to let their brains chew on them, so to speak. The other three groups—the one that performed the cognitively…


10 top writing tips and the psychology behind them

There are plenty of folks happy to tell you how to write better, just as any doctor will tell you to “eat right and exercise.” But changing your writing (or eating) habits only happens when you understand why you do what you do. I can help you with that. | That proposal or email you wrote must now compete for attention with Facebook and the Huffington Post. Here’s how to compete…


Mythbusting UX design: 7 misconceptions about user experience

Perhaps the most common mistake of any business marketing itself, is believing that it understands its audience, knows what they like, and what they expect from the company. This should be made clear to all businesses: you always love your product too much, and think that others must love it, too. The only way to achieve results is to test everything and collect clear, comparable and objective data. Source: Mythbusting UX…

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We are cruel. We always have been. The Internet did not make us so

We didn’t start the flame war. Scandalous satirical pamphlets were once cranked out by writers and sold at train stations, like so many primordial blog posts. Political cartoons have a long and vicious history. Incivility is our legacy, not our invention. It is part, but only part, of who we are. And have always been. –Tabatha Southey, The Globe and Mail.