Newspaper Web Sites Struggle to Attract Younger Readers

“Surveys show that about half of 20 to 29 year olds read the newspaper every day in 1972; by 1998, just 20 percent of twenty somethings read the paper every day.|’The younger audience is not subscribing to the newspapers. This is a major concern for us,’ said Noe. ‘But we also know where they are — they?re on the Internet. We?re just trying to get them to look at our site.'”
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—Newspaper Web Sites Struggle to Attract Younger Readers (OJR)

Thanks for the link, Mike.

I’m writing this during a break in the Associated Collegiate Press/Advisers of College Media convention, which is full of bright young people who not only want to read the news, but want to write it.

At the convention, I was fortunate enough to run into a former student, Ben Charbonneau, who is an occasional contributor to this weblog.