Washington Post Issues Twitter Guidelines: Signing Their Own Death Sentence?

In all media that boasts your byline remain impartial, and don’t do
anything stupid. But is it in the best interests of the paper? Washington Post ombudsman Andrew Alexander points out the the Post
(along with just about every other mainstream publication) has at times
come under fire for being partisan. These guidelines aim to cut off
those accusations before they can be made (and already senior post
editor Raju Narisetti has closed his account).
But in this age of self-branded journalists, where power and readership loyalty is often the result of an audience’s personal connection with the writer is it really a good idea to remove all evidence of personality from the reporter’s product? –Glynnis MacNicol