Twitter Cheat Sheet to Help Increase Engagement

-Brands see 17 percent more engagement during the weekend, yet only 19 percent of brands’ tweets are sent out on Saturday and Sunday

-92 percent of engagement with a brand’s tweets are link clicks

-Engagement rates are highest for brands that tweet once a day

-Tweets with image links see double the engagement rate when compared to tweets without image links

-Tweets asking followers for retweets get 12 times the retweet rates that tweets that don’t ask for retweets get, yet less than 1 percent of brands use this strategy. —Infographic: Twitter Cheat Sheet to Help Increase Engagement.