IdeaPaint turns office walls into whiteboards

Brilliant. Now what do we do about all the workers who get tipsy from the cleaning fluid?

In 2002, a group of Babson College entrepreneurship students ran
out of room on their whiteboard. They had spent hours brainstorming new
business possibilities, and the sudden space crunch threatened to cramp
their creativity.

Instead, it sparked a new idea: Why not make
paint that turned walls into giant whiteboards? The ideas kept popping:
you could paint chairs, doors, tabletops, playrooms, entire corporate
offices. Any surface could be a canvas for inspiration. The company
would be called IdeaPaint. —CNN Money

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Published by
Dennis G. Jerz

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