Mobile is a “really punishing format” for indies, says inkle’s Jon Ingold

Mobile is a really punishing format for independent developers. It used to be that the App Stores drove users to find games in viable quantities – 80 Days certainly benefitted enormously from Apple’s Editorial featuring – but that process has largely stopped.

To be big – which is to say, to be viable – on the App Store now, a game needs to have a lot of push behind, a lot of other strategies for finding users and keeping them. That all means up-front money, investment, and ultimately a loss of creative independence. There’re plenty of studios thriving in that space, of course, but that’s not what we want to do. —Pocket Gamer

Post was last modified on 21 Apr 2022 10:47 pm

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Dennis G. Jerz