This article makes an excellent point. The essential connection between the positive message that makes the pro-girl ad worth sharing and the product being sold is tentative at best.
In a recent ad for Always feminine hygiene products, women and men are asked to demonstrate how it looks to “run, throw and fight like a girl.” They all portray inept ditziness. Then a group of young girls is asked to demonstrate the same things, and they do it with strength and accomplishment.
Then type tells us, “A girl’s confidence plummets during puberty. Always wants to change that.”
Yet another example of the empowerment ploy. Notice how this ad could just as easily have ended with “Guess Jeans wants to change that” or “Weight Watchers wants to change that.” —CBCNews.ca
Post was last modified on 26 Jul 2014 8:25 am
Representing the Humanities at Accepted Students Day.
The daughter opens another show. This weekend only.
After learning of his AIDS diagnosis, artist Keith Haring created the work, "Unfinished Painting" (1989),…
Seton Hill students Emily Vohs, Elizabeth Burns, Jake Carnahan-Curcio and Carolyn Jerz in a scene…
Inspiration can come to those with the humblest heart. Caedmon the Cowherd believed he had…
View Comments