-Brands see 17 percent more engagement during the weekend, yet only 19 percent of brands’ tweets are sent out on Saturday and Sunday -92 percent of engagement with a brand’s tweets are link clicks -Engagement rates are highest for brands that tweet once a day -Tweets with image links see double the engagement rate when…
The ideal candidate would have experience reporting, writing and producing online content as well as a proven fluency in social media. We need someone with the confidence to work independently, but also a team player who can collaborate with our critics, columnists and reporters. This blogger should be able to identify trends, cutting through the…
My own pedagogical term for this is “richly-linked blog post” — emphasizing the value of hyperlinking to sources, evidence, definitions, counterpoints, etc. (Thanks for the link, John S.) Sorry, I don’t have a better name for it, but I feel it needs a succinct name so we can identify and discuss it. It’s not a…
I spent 30 minutes trying to upload about 10 photos, but I only succeeded in uploading two. I’ve tried Safari and Chrome… I’ve tried uploading photos individually and in groups. The rest uploaded part of the way, and then froze, seemingly forever, with this bar. Oh, well… I guess that’s why I don’t upload many…
Great advice. [I]t is common to hear students applying for college or a job say before doing so, they plan to take down their online profiles or change their name to something unidentifiable. Innovative educators know this is not the best strategy. Instead our job is to support young people in creating a responsible digital…
Is higher education ready for the switch to mobile technology? It’s kinda cool to be working at a university where the Luddites are the ones who are attached to their laptops, but I’m conscious of our need to do more. When I put a ton of work into a website for a performing arts school…
Lessard pushes back in useful ways against the notion that modern computer games emerged fullly-formed from the coding experiments of Will Crowther — a notion I’ve helped to promote (though of course I’m exaggerating as I present it here). I’ll want to read through the essay again in more detail, but here is part of…
The ways that the informal speech of women impacts the language is soooo underexplored. For the past five years, Sali Tagliamonte, a linguist at the University of Toronto, has been gathering digital-communications data from students. In analyzing nearly 4 million words, she’s found some interesting patterns. “This reduplication of letters, it’s not all crazy,” she told…
Until now, the web has been space-based, like a magazine stand; we use spatial terms such as “second from the top on the far left” to identify a particular magazine. A diary, on the other hand, is time-based: One dimension of space has been borrowed to represent time, so we use temporal terms like “Thursday’s…
Blogging this mostly because of the good writing. Facebook is a continuing nightmare of privacy disasters. It’s the bathroom door that resists all efforts at locking, swinging open again and again while you’re trying to poop. When even Mark Zuckerberg’s own sister (and also the company’s former marketing director) can accidentally share photos in wider…
When you click “like” for a cause in Facebook, you may be helping scammers make money. People buy and sell fan pages. That “like” that you clicked gives whoever owns the page more access to your Facebook feed; the more feeds the page can access, the more money it’s worth. Structure of a Facebook scam…
The honeymoon with MOOCs is over. The reality check has finally arrived which was inevitable. MOOCs will not solve all the woes of higher education. It is unfortunate it had to be a class on how to design an online course; it was the Fundamentals of Online Education: Planning and Application [FOE] offered through Coursera…
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Great example of investigative journalism, piecing together a coherent narrative from conflicting bits and pieces culled from various sources. A reminder that journalists — even when they are fighting deadlines, and even when they are writing more-fluffy-than-the-crime-beat pieces — must verify claims before going public. Too many sports journalists reported unconfirmed bits and pieces of…
While blogs still exist as convenient ways for authors to compile and archive their writing over time, commenting has long been driven (by spammers) into other social media, like Twitter and Facebook. What follows is an interesting snapshot of the Cyberculture change, as it was happening. What really changed between 2005 and 2009 was that…
My first-year writing students generally know they aren’t supposed to use Wikipedia as a source in a research paper, but many can’t quite articulate why. A willingness to trace a citation to its source and evaluate the source, rather than accept the source uncritically, is crucial to intellectual competence in the Information Age. An article…
The WordPress extension Jetpack provided me with thus chart, showing a million hits to an instructional web page (on formatting a paper in MLA style) stretched out over about 16 months. The weekly traffic peaks on Mondays and bottoms out on Fridays (with a sharp spike late Sunday, stretching past midnight, thus puffing up the…
I just noticed a mild traffic spike over the past few days, and after a little digging, learned a page on my blog is currently first out of 2 billion hits for something I blogged about in July. A different, related search returns the same page first out of 2.4 billion hits. Thanks to traffic…
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My high school experience was very analog. I had been word-processing most of my school papers and doing some recreational coding/hacking since I was in middle school (around 1982), but didn’t start using email until I went to college (1986), and then only sparingly until I left the country for grad school. So it was…