After 10 Years of Blogs, the Future's Brighter Than Ever

In Wired, Jenna Wortham focuses on what blogs typically look like to journalists. Blogs are re-shaping not just news and entertainment, but also publishing, politics and public relations. Robert Scoble, Microsoft’s most famous blogger, is widely credited with putting a human face on the giant company and facilitating an exchange between customer and corporation. Matt Drudge’s news blog Drudge Report garnered national recognition for his coverage of the Clinton-Lewinsky sex…