Hermann Zapf, the designer of fonts such as Palatino, Optima, Zapfino, Melior, Aldus, and the bizarre but much beloved Zapf Dingbats, has died at age 96.The revered German typographer and calligrapher passed away on June 4. In his long and prolific career, Zapf worked on many fonts, but his personal favorite was the humanist sans serif typeface Optima, the lettering chosen for the Vietnam Veterans Memorial wall in Washington, DC. — Quartz
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I have always liked Optima. Very nice.