James Guckert, who reported from the White House for the Talon News Service under the name “Jeff Gannon,” announced he was quitting the business “in consideration of the welfare of me and my family.” —White House reporter’s credentials questioned (CNN)

Hmm… I interned at a radio station where one of the news reporters went by a catchy, alliterative, macho on-air name, but the station owner called him by his real name, which was rather mousy, and less pleasing to the ear name.

Since Talon News Service does not seem to have much of an identity outside of reproducing GOP press releases, Guckert’s alternative identity is a more troublesome matter.