Get to the point. Make it clear from the get-go what your release is about. Don’t try to be cute. I used to get releases all the time from PR people who buried the news or tried to get creative with their writing. Sometimes, I couldn’t for the life of me figure out what some releases were even about. If you’re looking for a creative outlet, press release writing is not the avenue. Try writing a short story. —Tips from a recovering journalist: How to write effective press releases that help SEO
Similar:
Fired for Making a Game: The Inside Story of I Get This Call Every Day
He knows that if he'd instead posted a s...
Business
Actors Fail to Distract Audience from Prop Newspaper Headlines
My daughter and I were talking about pro...
Amusing
Each of these #retro #neovictorian #steampunk control panels takes me about an hour. #gree...
Aesthetics
You're Doing It for the Exposure!!
The Oatmeal on working for "exposure...
Business
When People Only Read the Headline -- Misuse of Journalism
The Society of Professional Journalists ...
Business
Don't hide your online self when applying for college or career
Great advice.
[I]t is common to hear st...
Academia
