Don’t count on viral social media posts or TV talkshow monologues to form your world view. It’s a moral obligation for people in a free society to have access to credible, unbiased information.

All evidence shows that people of all ages want and consume more news than ever. We need to focus on new ways to address the needs of audience. Legacy newspapers are considered trusted sources of information; we must continue to keep that trust as we experiment in the digital age. Live streaming, social media and video are just tools for better stories as journalists fight to keep readers in the know.This week, we celebrate the 76th National Newspaper Week, where we celebrate newspapers as the “Way to Know.” —News Media Alliance