Brenda Laurel’s Purple Moon computer games aimed for the tween girl market. Her book Utopian Entrepreneur is excellent — I’ll certainly use it in an upcoming media course at Seton Hill. Here’s a choice quote from the Stanford talk:
1. We covered a truck in pink fuzzy material. Boys didn’t go for it. Pink fuzzy overrides truckness.
2. We took a diary and put some bulletholes in it and labeled it “War Journal”. No go. Diariness overrides warness.
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Brenda, Steve (Kesler) traded our paid for nissan quest van of two years in on a truck (with payment of 350.00 per month) just to get his testosterone flowing. Personally, I did not speak to him for a couple of days. But to think a man would go into debt for the sake of testosterone juices enrages me! Missy just laughs and shakes her head at her brother.