Best Buy asks 'God Squad' to cease and desist

Clever writing in this story about a priest who rides around in a “God Squad” car.

Father Strand, who is currently ministering at the Holy Family Catholic Community in Fond Du Lac, Wis., was perhaps slightly surprised when Best Buy sent him a cease-and-desist letter, which told him that the company believes he is infringing on its trademark.

True, the God Squad logo does mimic its Geek Squad counterpart rather closely. But there might have been those who would be flattered that God’s earthly representative would make reference to a mere retailer of electronic gadgets and the occasional racy DVD. However, Paula Baldwin, who ministers at Best Buy’s public relations department, insisted that the company must pursue all trademark infringements, lest it allow its logo to fall into trademark purgatory. —CNet

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