It’s alive! What NPR learned from turning its @nprnews Twitter account from a bot into a human

My student journalists tell me they learn a lot from assignments that involve livetweeting events. It’s encouraging when students ramp up the social media work on their own, outside of classroom assignments, as part of their work for The Setonian Online. This article offers a helpful reminder that even the pros have to experiment in…

We Got A Look Inside The 45-Day Planning Process That Goes Into Creating A Single Corporate Tweet

The professionals don’t always spend 45 days designing a single tweet, but this one got just two favorites. Shortly after, Lindsay met with a copywriter and graphic designer to brainstorm tweet ideas for the next month. It was then that the copywriter suggested a tweet centered around the idea that Camembert, a French cheese popular…

Amazon’s Tactics Confirm Its Critics’ Worst Suspicions

This week, as part of a contract dispute with the publisher Hachette, we’re seeing Amazon behaving at its worst. The company’s willingness to nakedly flex its anticompetitive muscle gives new cause for concern to anyone who cares about books — authors, publishers, but mainly customers. Here’s the back story: In an effort to exert pressure…

A Revolutionary Approach to Treating PTSD

Inhabiting an improvised play designed to heal trauma. Fascinating exploration of art and the human mind. Eugene had already called on some group members to play certain roles in his story. Kresta, a yoga instructor based in San Francisco, was serving as his “contact person,” a guide who helps the protagonist bear the pain the…

Facebook’s Mike Hudack rants about the media: Why won’t anybody do something about these shallow viral stories?

When a Facebook executive whines about all these shallow viral links clogging our feeds, Slate’s Jordan Wiessmann clicks him a new one. If only we, the American people, could summon a champion. Someone who could, with the change of a single algorithm, turn the entire media ecosystem on its head. But who? –Jordan Weissmann, Slate.

Effects of Internet use on the adolescent brain: despite popular claims, experimental evidence remains scarce

Big difference between the clickbaity verson on BoingBoing (“Everything you know about teenage brains is bullshit“) and the dry, academic version on cell.com: [C]urrent evidence suggests that typical Internet activities do not impair social development during adolescence. | Both adolescents and adults are now using the Internet more than ever. Evidence increasingly suggests that time…

Writing That Demonstrates Thinking Ability

While reflecting on my semester for my annual report, I noticed I hadn’t updated my handout on Bloom’s Taxonomy in a while. Like, 12 years. If your instructor asks you to write a 500-word analysis, but instead you provide a 500-word summary, it won’t matter that your grammar is flawless and your facts are correct.…