Whether you are trying to raise money for your business or just want to perfect your business strategy, a solid elevator pitch is an essential tool for achieving your goals. An elevator pitch can be delivered either verbally, ideally in 60 seconds or less, or as a one-page overview of your business. Think of the…
I don’t text message much. As my kids (age 10 and 14) have become more socially active, and as I find myself volunteering and mentoring for their activities and coordinating with the parents of their peers, I find myself texting more. But it’s not my preferred medium. In countries around the world, text-message traffic has…
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She guarded her late husband’s literary legacy following his death in 1965. Valerie Eliot also allowed Andrew Lloyd Webber musical Cats to be based on TS Eliot’s whimsical verses, Old Possum’s Book of Practical Cats. The stage show became a global hit that brought in huge sums for the Eliot estate, and enabled her to…
One of the charges of the journalist is to make the important interesting. Advertisers and celebrities are already so good at packaging what is fundamentally trivial that journalists have to work very hard to compete. Infographics are a useful tool for the news industry, but like all tools, they require skill. Similar:Verizon Forced Me to…
I’m talking about you, Havingsaidthat. You have wriggled your way into the mouths of every Letterman, every shiny-tied anchorman, every political pundit who can now read one poll every way but sideways, every Fox News body language “expert,” and every reality talent show judge. Even the humble weathermen and subway station apocalypto (2013 end of…
I enjoyed using clips of Renata with the little girls in her life, to contextualize her role as the child-hating Miss Hannigan. Showing the kids singing “Happy Birthday” not one but three times amplifies her comments about patience and growing up. This video was the most fun to edit. http://youtu.be/WEQQoAta8Uo Similar:Representing the Humanities at Accepted…
Businesses — as well as groups like nonprofits and celebrities like Takei — join the social network by creating pages, and they speak to customers and fans by posting to those pages, which users may follow by clicking “like.” A typical page post is only shown to around 15 percent of the people who follow…
She’s 10 now, but here is her response to seeing The Tempest at Seton Hill University last year. http://www.youtube.com/watch?v=rcxnHUQf5rk&sns=em Similar:What Modern Humans Can Learn From The Neanderthals' Extinction“You don’t like to think about a holocau…Culture10 journalism resources for PR prosFrom PR Daily.com: In no particular o…CultureA masked, socially distant museum visit. So nice to get…
Peter Anspach posted this list. Here are some of my favorites. My Legions of Terror will have helmets with clear plexiglass visors, not face-concealing ones. My ventilation ducts will be too small to crawl through. My noble half-brother whose throne I usurped will be killed, not kept anonymously imprisoned in a forgotten cell of my…
Students who are new to journalism often introduce a quote like this: When asked about a habit he’d most like his journalism students to break, Dennis Jerz said, “Usually when I see the phrase ‘when asked about,’ I look for things to throw.” We only encounter that phrase in reporting, so when students start writing…
Students in my journalism class are publishing short articles on the U.S. election, starting with advance stories today, then continuing with live updates on Election Day and afterwards. This year, students have already started publishing articles online as soon as they are ready, rather than waiting until after the print edition has been sent to…
A few weeks ago, I had to get a new credit card because someone tried to use it fraudulently. The new credit card didn’t arrive until after Verizon tried to charge my bill to the old card. I’ve updated the auto-pay feature with the new credit card, but I don’t know how to read this…
My good camera is out of commission… there was a class action lawsuit against Canon for the “lens error” flaw in the camera I bought, so perhaps I’ll be able to get it repaired for free. I volunteer doing PR for a local theatre company; while I was sitting in the waiting room during my…
I’m not sure “thank you” is the right way to acknowledge this painful link from Paul Crossman. “Oh, come on,” you’re probably saying. “It’s not the music that’s addictive. It’s the dance, from the goofy video. That’s what went viral.” (There’s that word again.) Well, it turns out that this programming effect could be embedded…
“Our store has been closed with them for two years now and if you google the name of my boutique Amazon links appear,” she said. “We have sold on Sears, eBay, and others, and if we ask them to close the merchant account, the links disappear from Google. So why not Amazon?” She has a…
William Shatner and technology go way back, but it’s taken him until today to get his own smartphone app. Then again, he is a man known to take long pauses. Dubbed Shatoetry, the new app (iPhone-only, for the moment) lets you string together a variety of pre-recorded words — each with three different versions —…
Attending this was one of the handful of cultural treats my wife and I splurged on during our grad student days. LA Times – Canada's Stratford Festival losing 'Shakespeare' from its name. Similar:Reading Game/Text: EverQuest, Alienation, and Digital Communitiesthough Limbaugh is wrong to decide that …CybercultureWoodward dismisses CNN's lawsuit against the White House; Fox sides…
In anticipation of the film, Sony turned to Wieden+Kennedy to give fans the opportunity to serve alongside the Royal Secret Intelligence Service’s most famous fictional agent, by passing a secretive five-part examination conducted through an online text adventure game. Finding the text adventure game in the first place required more than a little work. A…
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