“Time was, when a writer said: ‘Kierkegaard observed that…,’ there was at least a fighting chance that he had actually read Kierkegaard. Nowadays it is much more likely he just used Google to flesh out some dimly-remembered quote he heard from a college lecturer or a TV talking head, or came on by chance while browsing. John Derbyshire —The Age of Google: It’s Even a VerbNational Review)

Google doesn’t return hits that are correct — it just returns hits that most people who make web pages people think are correct.