“Despite one website creator’s plea to stay away from his site, people just can’t stand not clicking on the Don’t Go There button. The site, programmed to go dark after 100 visitors, stayed live just shy of one hour.” Michelle Delio —Keep Out Sign Irresistible OnlineWired)
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As part of an ongoing feud over the rights to use a particular shade of ultra-black paint, artist Artist Stuart Semple legally changed his name to that of his rival, Anish Kapoor
