The opening of this story uses the sudden deaths of two bloggers over a three-month span (and the  non-fatal heart attack of a third) in order to suggest that bloggers are blogging themselves into their graves. How many reporters, kindergarten teachers, retirees, people named “Joe” and left-handed people died in the last three months?   OMG — a trend!

Once you get past that tabloid silliness, you find a thoughtful exploration of the world of bloggers who are paid by the post.

New York Times:

“Wouldn’t it be great if we said no blogger or journalist could write a story between 8 p.m. Pacific time and dawn? Then we could all take a break,” he added. “But that’s never going to happen.”

All that competition puts a premium on staying awake. Matt Buchanan, 22, is the right man for the job. He works for clicks for Gizmodo, a popular Gawker Media site that publishes news about gadgets. Mr. Buchanan lives in a small apartment in Brooklyn, where his bedroom doubles as his office.

He says he sleeps about five hours a night and often does not have time to eat proper meals. But he does stay fueled — by regularly consuming a protein supplement mixed into coffee.

But make no mistake: Mr. Buchanan, a recent graduate of New York University, loves his job. He said he gets paid to write (he will not say how much) while interacting with readers in a global conversation about the latest and greatest products.