I am reading to my daughter the fourth book in “Heck: Where Bad Kids Go,” and have recently finished reading her the fourth Oz book. But not too long ago I read her The Snow Queen, and once last year she asked me to read “Goblin Market” again. A mixture of kid-friendly classics and popular YA keeps us both happy.

Stupid reading turns into lifelong readers. Use comic books, magazines, digital print, graphic novels. I’d get Sports Illustrated or Sports Illustrated for Kids. I’d go to a massive bookstore and say, “You get to pick a book.” A lot of kids say they don’t like to read, but they’re wrong. I can take the most reluctant reader and turn them around. I can take any senior and find a book the senior wants to read. It’s a question of matching kids to the right kind of text. —GreatSchools.