TV news is not my preferred medium, in part because of the anchor personality cult that makes this story so newsworthy.

NBC has a marketing decision to make, not whether the punishment of expelling the nation’s top-rated nightly news anchor fits the crime. The question NBC needs to ask itself is: “Where can we go from here?”

There are three basic possibilities:

* Stick with Williams
* Replace Williams and stick with the format
* Replace Williams and the format
John C Abell | LinkedIn.