Schiller schools internet on correct Apple device plurals, but Cook says “iPad Pros”

“Siri, is the world ready for Apple pod people who are also grammarians?” According to Schiller, multiple Apple products should be referred to without pluralization, for example the plural of “iPhone” is “iPhone” or “iPhone devices.” It seems years of rampant misuse have taken their toll, finally and absolutely corroding the exec’s resolve to maintain…

Why are we so bored?

On average we spend six to seven hours in front of our phone, tablet, computer and TV screens every day. All this is simply becoming boring. Instead of performing varied activities that engage different neural systems (sport, knitting, painting, cooking, etc) to relieve our tedium, we fall back on the same screen-tapping schema for much…

What Borges Learned from Cervantes

Borges reinvented Don Quixote as a playful novel, full of surprises and unexpected anticipations of the way we read today. Across genres and over decades, his varied meditations opened new paths for readers. The following conversation took place during January 2016 between Ilan Stavans, Lewis-Sebring Professor in Latin American and Latino Culture at Amherst College,…

Celebration of Writing

  My freshman writing students are among the scores presenting their research in preparation for drafting their big term paper. Similar:The CRAFT of News Writing (Clear, Relevant, Accurate, Fair, Timely)https://www.youtube.com/watch?v=LwEZPWSE…CultureFacebook Ad Refreshes Interrupt the Composition ProcessSo I’m trying to edit a Facebook status,…BusinessPHD Comics: It's in the syllabus  PHD Comics: It’s in the syllab…AcademiaThe Importance of…

Out of the Zuckersphere, (back) into the Blogosphere

This is why I still blog. While commercial platforms like Facebook and Twitter are designed to keep you churning out new content that attracts shallow attention, a weblog encourages reflection, the exploration of lateral thinking and deep linking, and the accumulation of ideas (your chronologically sorted, taggable history of posts) over time. Mark C. Marino…

The problem I just learned about calls for tea in the big mug.

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