We looked at every story we geotargeted during the months of July, August, and September 2012, focusing on the ones that the localized NPR Facebook following liked, shared, and commented on at a high rate. From this group of successful stories, we identified similarities which allowed us to create nine distinct content categories. We…
A handful of vignettes communicating the point that mobile use of the Web is on the rise. It’s a challenge to teach students everything that will truly benefit them in a changing world, so for now all I can do is touch on how to use CSS to deliver different versions of a website for…
I’ll have to look into this. Popcorn Maker. https://popcorn.webmaker.org
It’s a prototypical Silicon Valley ethos, with one exception: The Khan Academy, which features 3,400 short instructional videos along with interactive quizzes and tools for teachers to chart student progress, is a nonprofit, boasting a mission of “a free world-class education for anyone anywhere.” There is no employee equity; there will be no IPO;…
On the mobile version of my WordPress website, I made the subtlest stylesheet tweaks — adjusting the date text a few pixels to the right to align with the title text, resizing the comment box so that it fits on the screen, adjusting the whitespace ever so slightly. Most of the world will never notice…
I don’t text message much. As my kids (age 10 and 14) have become more socially active, and as I find myself volunteering and mentoring for their activities and coordinating with the parents of their peers, I find myself texting more. But it’s not my preferred medium. In countries around the world, text-message traffic has…
Businesses — as well as groups like nonprofits and celebrities like Takei — join the social network by creating pages, and they speak to customers and fans by posting to those pages, which users may follow by clicking “like.” A typical page post is only shown to around 15 percent of the people who follow…
Students in my journalism class are publishing short articles on the U.S. election, starting with advance stories today, then continuing with live updates on Election Day and afterwards. This year, students have already started publishing articles online as soon as they are ready, rather than waiting until after the print edition has been sent to…
I’m not sure “thank you” is the right way to acknowledge this painful link from Paul Crossman. “Oh, come on,” you’re probably saying. “It’s not the music that’s addictive. It’s the dance, from the goofy video. That’s what went viral.” (There’s that word again.) Well, it turns out that this programming effect could be embedded…
“Our store has been closed with them for two years now and if you google the name of my boutique Amazon links appear,” she said. “We have sold on Sears, eBay, and others, and if we ask them to close the merchant account, the links disappear from Google. So why not Amazon?” She has a…
William Shatner and technology go way back, but it’s taken him until today to get his own smartphone app. Then again, he is a man known to take long pauses. Dubbed Shatoetry, the new app (iPhone-only, for the moment) lets you string together a variety of pre-recorded words — each with three different versions —…
In anticipation of the film, Sony turned to Wieden+Kennedy to give fans the opportunity to serve alongside the Royal Secret Intelligence Service’s most famous fictional agent, by passing a secretive five-part examination conducted through an online text adventure game. Finding the text adventure game in the first place required more than a little work. A…
I rather expected this — popularity of the search term “blog” from 2004-2012. And this, too, was not a big surprise —
“Once we got to the Internet/cable-news cycle, really in 2004, there was no capacity to control” the message, said Dan Pfeiffer, the White House communications director. “I leave it to others to judge if the power has gone from us to the reporters. I don’t know that, and it probably depends on the day, but…
What is with the five-year-old photo illustrating this story that was published yesterday? That Kindle is ancient. Born digital describes works that are created with a computer and are meant to be read on the computer. They’re not works that you print out. The computational aspect of the work is part of its aesthetic and…
I have recently started managing the Facebook page for a local arts nonprofit. Tracking the number of views, likes, and shares generated by the items I post has been a lot of fun. I’ve definitely played fewer rounds of Civilization as a result of doing more Facebook page management. The recent experience means I am…
Something that I tended to think was unfortunate about certain MMO storytelling… you get these narratives where the NPCs have lots of really emotive things to say to you, and they want to throw you into this narrative. Then on the other hand, your interaction with the characters played by humans — even if theyre…
YouTube has adjusted its search algorithm to emphasize videos that users watch more. Over the past few months we have made some changes to YouTube to encourage people to spend more time watching, interacting, and sharing with the community. To support this, we’ve updated what we call video discovery features, meaning how our viewers find videos…
On my to-read list once I post midterm grades. As computer software has become increasingly central to commerce and creativity, lawmakers have retrofitted it into preexisting legal regimes to regulate its production and distribution. Currently in the United States, software is eligible for protection under patent law, copyright law, trade secret law and the First…
Palmer’s Kickstarter page shows her proffering a Dylanesque hand-lettered sign proclaiming, “THIS IS THE FUTURE OF MUSIC.” She may be an authority on this topic—having asked for two hundred thousand, she got $1.2 million. That is not a particularly folksy sum, but not yet the stuff of ignominy. Album in hand, Palmer prepared to tour.…